Apple’s Worldwide Developers Conference 2020 kicks off in June with an all-new online format

Apple Newsroom:

“We are delivering WWDC 2020 this June in an innovative way to millions of developers around the world, bringing the entire developer community together with a new experience,” said Phil Schiller, Apple’s senior vice president of Worldwide Marketing. “The current health situation has required that we create a new WWDC 2020 format that delivers a full program with an online keynote and sessions, offering a great learning experience for our entire developer community, all around the world. We will be sharing all of the details in the weeks ahead.”

With Microsoft, Google and Facebook cancelling their keynote (main) events this year; everyone were speculating if Apple will follow suit.

Classic Apple way to announce this; not a cancellation of the conference but an all-new online format accessible to ALL developers – the show much go on.

Apple prepares for the keynote events for months and WWDC is a beat amongst all; they may not have the hassle of managing crowds but making this accessible online when WWDC kicks off requires a whole set of challenges. Monitoring the performance of the even before and during the event will be key.

What I liked about this announcement was the fact that there was no mention of “coronavirus” or “COVID-19”.